Charts
Paywall Conversion
Learn what the Paywall Conversion chart measures and when to use it.
What it shows
Paywall Conversion shows the percentage of users who converted after opening a paywall.
How to use it
Use this chart to judge how well paywalls convert the users who actually see them. It is helpful for comparing paywall designs, products, pricing, and experiments.
Good to know
Review Paywall Conversion together with Paywall Rate. One tells you how often users see paywalls, and the other tells you how often exposed users convert.
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